One of the most important factors for a successful business is getting customers to notice you. While you can achieve this in real life through directories or signs, a more differentiated approach is required online. Web directory listings can help you increase your visibility and improve the discoverability of your company. However, it takes a lot of time to enter your business data into various portals. Talk to your eAssistentin about it — she will support you.
Why web directory listings are worth it for you
If you have web directory listings created, this has several advantages for you:
- Your local customers can find you more easily and can contact you directly if needed.
- You increase your online visibility and thereby improve your positioning in Google search results.
- You increase traffic to your website and potentially the number of your customers.
Our tip: Do not have web directory listings created automatically. Software products that promise thousands of entries for free at the push of a button are generally not reputable and do not allow any quality control. This could even negatively affect your website.
How to have web directory listings created
In order for your Virtual Personal Assistant (VPA) to be able to enter your company into web directories, she needs three types of information:
The information to be entered
Which information needs to be entered depends on the type of web directory. Common data include the following:
- Company
- Address
- Contact details (phone, fax, e-mail)
- Website address
- Industry
- important search terms or keywords
- Photos
- Company description
- Contact person
- if applicable, further information
The web directories to be processed
If you have already selected web directories in which you would like to be listed, give your assistant a corresponding list. If she should search for suitable directories herself, inform her about the requirements to be met (e.g., visibility, quality). In this step, it should also be clarified whether paid options should be used.
The time frame
Give your VPA a realistic time frame in which she should create the web directory listings. Ongoing cooperation is also conceivable, for example the weekly listing of the company in ten web directories.
Why you should engage an eAssistentin
If you entrust your VPA with creating web directory listings, you can expect the following benefits:
- Manual work: All entries are performed manually. This also makes entries possible in portals that employ security checks.
- Uniqueness: To support the positive effect on your website’s ranking, your VPA can use unique descriptions for each web portal.
- Reporting: Your eAssistentin will fully document which portals your company was successfully listed in. So that changes can still be made later, she will send you all listing confirmations.
- Staggered timing: The listings can be spread out over time, so you naturally build backlinks to your website at the same time.
Get in touch with us now. We will be happy to advise you on what our VPAs can do for you!